The Top Benefits of Order Management Systems

Ignitiv
4 min readDec 20, 2023

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There have been shifts in customer expectations and product demands. In light of the growing influence of customers in the purchasing process, merchants are compelled to swiftly adapt in order to provide a cohesive customer experience that is also economically advantageous for their enterprises. In this situation, an order management system can be of assistance by aligning a business with the evolving demands of the market and the expectations of its customers.

Surprisingly, despite the numerous advantages and functions that an order management platform can provide, a considerable proportion of e-commerce merchants continue to neglect the digitization of this procedure. Utilizing an order administration platform, such as the one offered by Magento, is essential for the continued growth and profitability of any organization, from a two-store shop to a multibillion-dollar conglomerate.

When integrated with a robust digital commerce platform, an order management solution can facilitate the provision of supplementary functionalities required to satisfy the expanding demands and expectations of customers. Given the intense competition, it is imperative for your business to adopt alternative order management strategies beyond the conventional ones. Investing in a modernized system that offers omnichannel functionality, order monitoring, and customer service is crucial.

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Seamless Order Management

The order management process commences with the customer’s placement of an order and concludes with the receipt of the service or products. Ensuring a seamless experience for the customer is crucial throughout the entire process, starting from the moment a transaction is completed until the item is delivered. Across all touchpoints, your order administration solution must facilitate the smooth flow of the entire process. It must also occur without any complications, including delays or other disruptions.

A client is more inclined to develop dissatisfaction with your organization if they encounter any complications, malfunctions, or elements that are perceived as disrupting the overall purchasing process. In the event that your order management system, or the absence thereof, fails to satisfy or exceed consumer expectations, you run the risk of losing clients who will seek their business elsewhere.

Centralized Customer Service

Centralized customer service provided by Magento consolidates all order and customer information in a single location. This provides each customer service representative with a comprehensive view across all fulfillment centers and sales channels, enabling them to respond to inquiries regarding shipping, delivery, and cancellations.

We are observing 40–60 percent declines in call center volume as a result of customers being able to monitor order status online. As consumers place greater demands on the shipping and delivery process, they are coming to anticipate this shift toward greater transparency.

Omnichannel Store Fulfillment

From same-day shipping to purchase online/pickup in-store (BOPIS), customers have the same expectations regarding delivery options as they do regarding channels of interaction. Consumers anticipate the ability to have their orders delivered at a location, time, and method that is most expedient for them. At each stage of the customer journey, there is a chance to enhance the experience, increase customer retention, and generate revenue.

Customers today expect the following from their omnichannel providers: Magento provides ship from store, ship to store, BOPIS, and an endless aisle of inventory. Customers have a greater selection of items from a global inventory that can be fulfilled from any location due to the endless aisle.

Global Inventory and Sourcing

The magnitude of your organization should not constrain the scope for expansion. It is extraordinarily effective to provide customers with real-time inventory updates; an order management system can facilitate this. By selecting to utilize global inventory control, clients can access up-to-date information regarding the locations from which they can procure the products or services they need. Regardless of the number of inventory locations you manage, such as a warehouse and a physical store, Magento’s order management system global inventory and sourcing capabilities enable you to ascertain the most expedient and economical means of delivering your products to customers.

You can have greater inventory control at the granular level if you specify which SKUs and quantities are sold on each channel when managing multiple channels. This enables you to prioritize channels in accordance with demand and profit margins, which are both crucial for achieving success during periods of high sales volume such as Black Friday.

Invest in an Order Management System

In the present day, complexity is more significant than quantity. Order management makes sense if you have multiple locations, warehouses, sales channels, and websites in different countries and wish to attempt to unify them all. Order administration enables the consolidation of all of those platforms for various countries into a single location.

Despite the obvious advantages that an order management system provides for multinational corporations, smaller organizations can also experience its benefits. Magento’s order management system is notable in that businesses of any size can effectively utilize and adapt to the platform. You can add customizations and extensions to the order management system as your company expands in order to achieve the desired functionality. Consumers have an expectation for prompt and accurate delivery of products and services, and this expectation extends to both in-store and eCommerce transactions. Implementing an order management system offers several advantages, such as streamlined inventory and monitoring, and the provision of a streamlined, customer-facing experience.

See why Magento supports all commerce for the world’s largest brands.

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Ignitiv
Ignitiv

Written by Ignitiv

Ignitiv collaborates with clients to deliver eCommerce solutions that give results — revenue growth, better conversions and higher average order values. The lea

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